Why Better Butter Can Stay Outside the Fridge & Stay Fresh!


Why Better Butter Can Stay Outside the Fridge & Stay Fresh!

Butter is one of the most versatile and essential ingredients in any kitchen. It adds flavor and richness to a variety of dishes, from creamy sauces to baked goods. But when it comes to storing butter, it can be a bit tricky. Refrigeration is the most common way to store butter, but did you know that Better Butter can actually stay outside of the fridge and still remain fresh?

When you use Better Butter craft butters, you can store your butter in a more convenient location, such as the countertop or pantry so it’s always perfectly spreadable and ready to add to any recipe. Keep reading to learn more about storing your Better Butter outside of the fridge.

Why Better Butter Can Be Stored Outside of the Fridge

Butter is a dairy product which we traditionally store inside of the refrigerator. However, most dairy products, such as milk and yogurt, contain a high amount of protein and water, which is why they need to be kept refrigerated. The makeup of butter is what makes it different.

Butter is comprised of mostly fat. This is the reason that butter is hard when kept in the refrigerator and becomes softened at room temperature. It’s also what makes it more shelf-stable than other dairy products. It also has a much lower water content. Additionally, Better Butter craft butters contain salt, which acts as a preservative, making our butters more shelf-stable than other butters that do not contain salt.

How Long Can Better Butter Be Stored Outside of the Fridge?

Better Butter is made from top-of-the-line ingredients and is designed to stay fresh on the counter for up to six weeks. This allows you easy access to flavorful, softened craft butter for all of your cooking needs. And let's be honest, as one of the staple ingredients in most households, Better Butter gets used far quicker than its shelf life allows.

The Benefits of Storing Butter Outside of the Fridge

While many people store their butter in the refrigerator, there are actually some advantages to keeping butter outside of the fridge.

  • It’s easier to spread: When butter is cold, it’s much harder to spread on toast, muffins, and other baked goods. Keeping butter at room temperature makes it easier to work with, as it remains softened, making it easier to scoop and spread.
  • It has better flavor: Butter can absorb odors from other foods in the refrigerator, which can affect its flavor. Keeping butter at room temperature helps it to retain its natural flavor and aroma, making it taste better.
  • It’s more convenient for cooking: Keeping your butter outside of the fridge on your kitchen counter makes using it more convenient. Simply grab a pad or a dollop and keep on cooking!

Tips for Storing Your Butter Outside of the Fridge

Storing your butter outside of the refrigerator can be a great way to make sure your butter is always at the perfect consistency for spreading. Follow these tips to ensure your butter is ready for use all day long.

  • Choose a cool and dry place: Choose a spot in your kitchen that is cool and dry, such as a pantry shelf or countertop away from direct sunlight.
  • Keep butter in an air-tight container: Make sure the container is air-tight to keep your butter fresher longer. The tub that Better Butter comes in is perfect for storing your craft butter on the countertop.
  • Store butter away from strong odors: Strong odors, such as garlic and onions, can easily affect the taste of butter. Keep the butter away from these foods and any others that have a strong odor.
  • Avoid direct sunlight: Direct sunlight can cause the butter to melt and spoil quickly. Make sure it’s in a cool, shady spot.


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